Creating a brilliant business case means converting an exciting idea in your head into a compelling story on paper. It means applying logic and reasoning to an idea and creating a credible plan of ...

How to Write an Advertising Case Study. A carefully crafted advertising case study tells potential advertisers how your medium helped a company build their brand or make more sales. Case studies ...

Business Case Writing The Centre finances the research and the writing of two business case studies per year by students and faculty. The cases must focus on strategies and actions undertaken by ...

BOSTON—Two members of the Harvard Business School (HBS) faculty have won awards in the 2014 Case Centre’s competition. First presented in 1991, these annual awards aim to recognize worldwide ...

BOSTON—Three members of the Harvard Business School (HBS) faculty, along with their research associates, have won awards in the 2020 Case Centre Competition. First presented in 1991, these annual ...

This annual conference serves as a key platform to advance the writing, teaching, and use of case studies rooted in African business contexts. By showcasing African perspectives and experiences ...